What sort of treasures wait to be discovered when you wander off of the beaten path?

That's the question that started it all for a vintage retailer specializing in period furniture, art and decor. Unfortunately said wanderings didn't lead her to a fully-branded experience, which is where we came in.

The mission: Develop a brand name, identity and custom Squarespace site that doubles as a kickass online store. Throw in a few social platforms and business cards for good measure.

The catch: The client just so happens to be the copywriter (aka me). #worstclientever

Scope: Brand Name / Tagline / Brand Story / Digital / SEO / Product Info / Website Design